Sustainability and Wellbeing
for People and Planet

Your comprehensive guide to sustainability, well-being
and reducing your ecological footprint

What is

Personal well-being and environmental sustainability go hand in hand. What is best for people is best for the planet.

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The Benefits of Sustainability

The Benefits of Sustainability
include the well-being of the earth, society and the economy – in that order.

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The Benefits of

There are many things we can do to increase our well-being at home that will reduce our ecological footprint.

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Sustainability at Home

There are many things we can do to increase our well-being at home that will reduce our ecological footprint.

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Sustainabilism – Self-sufficient at home


Sustainabilism is an attitude to life that combines human well-being and environmental well-being.

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Econation Blog

Read the latest ideas about the psychology and practice of sustainability and well-being.

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Econation | Sustainability and well-being

Since 2008, Econation has been an independent source of information about well-being and sustainability.

Our purpose is to help people thrive, and sustain the planet whilst doing so. This purpose is driven by two truths:

1. People are using more resources than the planet can sustainably provide
The issues are complex but one thing is abundantly clear: the earth is ailing because of human over-consumption.

2. Consumption beyond satisfying basic needs does not provide more well-being
The fact that per capita well-being has not increased since the 1950s whilst per capita production has more than doubled, shows that the modern economic machine has decoupled from the general well-being of the people, and that half of all production is a waste.

What is the purpose of the economy if it’s not the well-being of people? Some people who have relatively little can be quite happy whilst others are never satisfied no matter how much they have. This being the case, consumption is much less important for well-being than you think. Read more about we’ll-being»

In practice, how do we become sustainable? Sustainability happens when peoples’ demand for resources (ecological footprint) is smaller than the earth can sustainably supply (biocapacity or carrying capacity). Learn how to increase your well-being and reduce your ecological footprint by implementing these sustainable solutions»

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We help people make the world a better and more sustainable home for all.

We are an independent, not-for-profit organisation and we exist based on the goodwill and generosity of people.

To maintain our independence we do not sell anything and we do not advertise or endorse any particular brand.

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